Privacy Policy

Novao operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you as a customer with a curated shopping experience (the “Services”). Bellecour is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, and disclose your personal data when you visit or use the Services, make a purchase or another transaction through the Services, or otherwise communicate with us. In the event of any conflict between our Terms of Use and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your data as described herein.

Personal Data We Collect or Process

When we use the term “personal data,” we mean information that identifies you or another person, or that can reasonably be associated with you or another person. Personal data does not include information that has been collected anonymously or sufficiently anonymized so that it cannot identify you or reasonably be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal data, including information derived from them:

Contact information such as name, address, billing address, shipping address, telephone number, and email address.
Financial information such as credit card or debit card numbers, account information, payment details, transaction details, payment methods, payment confirmations, and other payment-related information.
Account information such as username, password, security questions, preferences, and settings.
Transaction information such as viewed items, products added to the cart, wishlist items, purchased, returned, exchanged, or canceled products, and previous transactions.
Communications with us, including information you provide when making inquiries (e.g., to customer service).
Device information such as details about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information regarding your interaction with the Services, including the type and timing of use or navigation.

Sources of Personal Data

We may collect personal data from the following sources:

Directly from you, for example when you create an account, use the Services, communicate with us, or otherwise provide us with personal data;
Automatically through the Services, including through your device when using our products or services or visiting our websites, as well as through cookies and similar technologies;
From our service providers when we engage them to provide certain technologies and they collect or process personal data on our behalf;
From our partners or other third parties.

How We Use Your Personal Data

Depending on your interaction with us or the Services used, we use personal data for the following purposes:

Providing, Customizing, and Improving the Services

We use your personal data to provide the Services and fulfill our contract with you, process payments, fulfill orders, save your preferences, send notifications about your account, process purchases, returns, exchanges, or other transactions, create and manage your account, arrange shipping, enable reviews, and provide you with a personalized shopping experience (e.g., product recommendations).

Marketing and Advertising

We use personal data for marketing and advertising purposes, such as sending promotional information via email, SMS, or post, as well as displaying personalized online advertisements on our or other websites.

Security and Fraud Prevention

We use personal data to authenticate your account, ensure secure payment and shopping processes, detect and investigate potentially fraudulent or unlawful activities, and protect our Services and public safety.

Communication with You

To provide customer service, respond to your inquiries, and maintain our business relationship.

Legal Reasons

To comply with legal obligations, respond to lawful government requests, enforce our terms and policies, or defend our rights.

Disclosure of Personal Data

Under certain circumstances, we may share personal data with third parties, including:

Shopify, suppliers, and other service providers (e.g., IT management, payment processing, data analysis, cloud storage, shipping);
Business and marketing partners for the provision of marketing services;
When you instruct us or consent to disclose certain data (e.g., shipping providers, social media integrations);
Within our corporate group or with affiliated companies;
In connection with corporate restructuring (e.g., merger, bankruptcy) or to comply with legal obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal data about your access to and use of the Services in order to provide and improve them. Data may be transferred to countries outside your country of residence. Shopify may provide certain enhanced features involving the processing of personal data. In such cases, Shopify is responsible for the relevant processing. More information can be found in Shopify’s Privacy Policy and Shopify Privacy Portal.

Third-Party Websites and Links

Our Services may contain links to third-party websites. We assume no responsibility for their privacy or security practices.

Children’s Data

The Services are not intended for children. We do not knowingly collect personal data from minors below the legal minimum age in your jurisdiction.

Security and Retention

We cannot guarantee absolute security. The retention period for personal data depends on various factors, such as legal obligations or the necessity to fulfill contractual obligations.

Your Rights and Choices

Depending on your place of residence, you may have the following rights:

Right of access
Right to deletion
Right to correction
Right to data portability
Right to object to sale or targeted advertising
Right to restriction of processing
Right to withdraw consent

You may exercise these rights in accordance with the procedures described in the Services or by contacting us. We will not discriminate against you for exercising your rights.

Complaints

If you have complaints regarding the processing of your personal data, please contact us. You may also contact your competent data protection supervisory authority.

International Data Transfers

We may transfer personal data outside your country. For transfers from the EEA or the United Kingdom, we rely on recognized transfer mechanisms such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The current version will be published on our website.

Contact

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: info@novao.us